In this post I want to share some successful eBay selling tips for those of you who are either currently selling on eBay or who aspire to do so. eBay can be a phenomenal way to earn extra income for yourself or you can be like the many people who do it as a full time living. These are some of the things that have worked well for me.
Tip 1 – Write all your titles in all capital letters- If you look at eBay listings you’ll notice that most people will use capital letters only for the first letter of each word. When people look at listings and they see one that is all capitalized they subconsciously think the listing is more important and will click on it to read more.
Tip 2 - Take advantage of 30 day listings – eBay will let you list a product for 1 day, 3 days, 5 days, 7 days, 10 days or 30 days. By listing your product for 30 days you are essentially lowering your cost per listing because you have to pay eBay every time a listing is sold or ends.
Tip 3 - Offer shipping through the US Post office – The US post office is a very reliable and inexpensive way to ship your merchandise out to your customers and you can get all your Priority boxes for free from them.
Tip 4 - Offer multiple shipping choices – Give your customer the option of how fast they want their merchandise shipped to them. For example with USPS you can give them the option of Parcel Post, First Class Mail, Media Mail, Priority Shipping, etc.
Tip 5 – Offer Free Shipping whenever possible – Keep in mind that some if not most eBay shoppers are shopping on eBay in search of a deal. If you can offer low cost or better yet free shipping you will be miles ahead of your competition.
Tip 6 - Get your product from a reliable source – Make sure you are dealing with companies that will deliver your goods to you or your customers on time every time. Companies such as SaleHoo and World Wide Brands have proven track records. They can supply you with an enormous amount of trusted wholesalers and drop shippers along with an extensive list of selling tools all designed to assist in making your business more successful.
Tip 7 – Answer questions promptly – Try to always answer your buyer’s questions quickly. While some people may have the patience to wait for your response, others may not and they will move on to the next seller causing you to lose the sale.
Tip 8 – Use keywords wisely in your titles - eBay is set up similar to an Internet search engine. Keep this in mind when creating the title for each listing. If one of your products is “Nike Air Jordan Tennis Shoes” then make sure you use all of that term in your title. Don’t just write “Nike Air Jordans.”
Tip 9 – Download and use eBay Selling Manager Pro – This program will help you automate many of the time consuming daily chores you must do when selling on eBay such as creating new listings, leaving feedback, sending invoices, sending payment reminders, etc.
Tip 10 – Make all your customers special – Write little notes on their packaging slip thanking them and asking them to visit your site again, deliver their purchased items fast, leave them great and unique feedback if the transaction went well, etc.
Tip 11 - Package sold items with care – When people spend their hard earned money with you take the time to protect their items. Use bubble wrap if needed. You can’t control what happens while it’s being delivered but you can sure take steps to make sure that there is less damage from handling during shipping.
Tip 12 – Buy your shipping materials in bulk - Purchase your shipping materials in bulk to cut costs. Items such as boxes, tape, bubble mailers, bubble wrap are all expenses and should be treated as such. I use a company called Value Mailers. They deliver on time and it certainly helps to keep the costs down.
Tip 13 – Sign up with PayPal – Setting up an account with PayPal will allow people to pay you and for you to pay other people. I also recommend printing all your shipping labels through PayPal as well. You can purchase your postage and print your labels from the comfort of your own home and avoid standing in line at the Post Office.
Tip 14 – List in the proper category – Make sure to put your listings in the proper category. This will again serve to make sure your product gets optimal exposure. You don’t want to be listing your tennis shoes in the jewelry category.
Tip 15 – Make use of gallery tools – Use gallery tools such as Auctiva to display multiple listings inside each listing. If you have a bunch of different product to sell it’s a good idea to be able to showcase your other listings inside each listing. This way your customers can see all your other products you have to offer.
Tip 16 – Remain conscious of your DSR ratings – Detailed seller ratings are your report card for the general public. People grade you on how good of a job you did based on 4 main categories. The item description, communication, shipping time and shipping and handling charges. Keep your customers happy and your DSR ratings will stay high. eBay will also give you a certain percentage discount every month from your final value fees, after you become an eBay Power Seller, if you have good DSR ratings.
Tip 17 – Offer to ship overseas – This can sometimes be a hassle because you can’t print your own labels from home with overseas shipping but it will certainly get you extra sales. The world is a big place!
Tip 18 – Offer a combination of No Reserve Auctions and Buy It Now listings – People like choices and they like deals. Try to offer a combination of no reserve low priced penny auctions to increase the traffic and fun of your site and also do plenty of Buy It Now listings as well to solidify your position in the market place.
Above are just a few of the things that have worked well for me in the past. If you have other ideas you are certainly welcome to add them in the comments as I am sure that people who read this article will be very appreciative of your help. Anybody who has ever used eBay as a selling platform also knows they can always use some more successful selling tips. You can also check out eBay Selling Basics and Getting Started Selling on eBay at their site for additional information.
Also check out the latest post – eBay Selling Tips Part Two
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