Tag: Domain
Nov
23
Do I Really Need My Own Website?
The short answer is that there are Internet Marketers who operate without having their own website. They purchase large lists of email addresses and they simply start sending advertisement out to the list.
I look at this from a different perspective. I feel you need to have a home base and domain. If you want to be able to truly brand your business it’s almost impossible to not have one. It’s important to have your own piece of Internet Property. How can the world take you seriously if you don’t appear to be serious?
If you have bigger goals and want to build a legitimate business you should already be marking your territory on the web so the 1.6 billion users out there can find you if they need to. You must have your own spot on the Internet in order to tell the world who you are and what you’re all about. You need your own site to display your future products. You want the freedom to design your site as you see fit.
Some would argue that you can do just fine with a nice blog. The problem with that theory is that you need to have static space for products and efficiency. Some visitors seem to have more privacy concerns with blogs as well.
Think along the lines of some of the best branded companies in the world such as Coca Cola, McDonald’s and Nike. They all have numerous websites as well as a company blog. I’m not saying you need to go out a buy up a bunch of websites and blogs. Those businesses are all very well established and have been for quite some time.
I do, however, believe it’s necessary to have one of each. Use your website for the home base to display your own products and use your blog to push out valuable content for your visitors. Generally speaking you can start out with a great site and blog for about $9.95 a month. There are thousands of web hosting companies on the Internet to choose from. I personally found this web hosting company worked the best for my needs.
They had all the tools I wanted and also offered the WordPress.org blogging platform for free. In my opinion WordPress.org is the best business blogging platform there is. WordPress.com is ok but you loose some of the freedoms that you sometimes need like editing code, uploading new plug-ins, creating a custom theme and so forth.
Best Wishes
Jun
02
Web Hosting For Business
Article by: Akinori Furukoshi
If your web site is sitting on your hard drive, it won’t do you one bit of good or make you any money. You have to publish your web site. You have to look for a host. A host puts your site on the web, so your web site is available for web surfers 24 hours a day 7 days a week. But choosing the right host is a little tricky. Learn from my painful and costly mistakes, and pick the right host for yourself.
Free hosting
I started with a free hosting service. I thought, “Why do I have to pay when I could get it for free.” Right? Wrong!! Their server was down periodically, once a week or so. One day, it became inaccessible. I couldn’t see my web site, I couldn’t log into my account. No support was available. About 6 month later, the server sent me an e-mail which said they had shut down the business. The worse thing was I didn’t have any backup. The server had had an online html editing tool. Earlier I had logged onto my account and edited my site, so all my files were in their computer. Unfortunately, I never made my own back up file. When that host was gone, my web site was gone too.
Cheap hosting
I got a little smarter. I picked a cheap hosting service. I thought again, “Why do I have pay more when I could get it cheaper?” Right? Not really. It was OK at the beginning. All of my web pages were able to be downloaded in 8 seconds with a 56k modem. Once in a while it slowed down. Sometimes it took more than a minute to download! Then once in a while became almost every time. When I started considering switching the host, I got an e-mail that said they would shut down the business. This time I got the notice a month prior to the shutdown. Again, I had to find another hosting service. Finally, I decided to pay extra for reliability. Since then, I don’t have to worry about my site is up or down. A reliable host definitely takes your headache away.
Domain name
My hosting mistakes ended up not being all mistakes I made. I also didn’t have my own domain name. My domain name read www.freehost/myname or myname.freehost.com. My plan had been when I made a little money, I would buy my own domain name. Then I would redirect visitors from my free-host domain name. That plan didn’t work. Every time my host shut down, I had to promote a new URL. I lost all previous visitors. They had no way to find out what my new URL was. I wasted time and the money I had to spent on promoting the URL. If I had bought my own domain, I could have kept my previous visitors at least when my host shut down. On top of that problem, I learned that web surfers can tell you are using free hosting service from the URL you have. Having folks know you are using a free hosting service makes it very difficult to earn credibility, and credibility is THE key to making sales in syberspace.
You don’t have to buy the latest equipment and spend beaucoup money on every top-notch service, but do pay for your domain name and a good hosting service at least. You can’t afford cheap stuff. Really!
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