Tag: website content
Content Relevancy Is Still Key
I have three different websites now and the biggest thing I have learned to date is that the relevance of your content is still the key to high traffic. The speed of the site, links, looks and ease of use are all important but the actual content carries more weight than anything else.
To be more accurate, content relevancy as related to your site keywords is the true driving force behind your website traffic.
For example, this site has quite a few articles related to Internet marketing but the articles are all over the place. At times, I will write about article marketing, music marketing, content, affiliate marketing, motivation, internet sales and so forth.
The site is not directed to one particular market.
I still get a solid amount of traffic, however, my new sites get quite a bit more traffic when compared to the kind of traffic I received from this site when I first created it. The reason is because the new sites are focused on one subject.
In other words, the content on both new sites are extremely focused on 1 or 2 keywords as opposed to 10 to 12 keywords. This makes the content for those sites extremely relevant to the keywords thus driving more free organic search engine traffic.
I’ve also noticed the same goes with article marketing. If I keep the content that I write on ezines and other outlets fresh and focused they seem to do much better by way of traffic to the article.
I guess the point I’m trying to make is this.
When building your sites, try to pick a subject that you are deeply interested in and write about only that subject. Keep your site keywords limited and stay up to date on the subject. If you can do those things you will always enjoy a large amount of free organic search traffic.
Here’s a video of Google’s Matt Cutts talking about the weight Google carries on content relevancy as opposed to site speed.
Watch Out for Web 2.0
I’m guessing a lot of you have seen the term Web 2.0 here and there when you’re surfing the Internet. Keep your eyes open because I’ve got a crazy feeling this is going to be huge. I’ve been putting off learning much about it simply because I’m human. I sometimes get overwhelmed by all the information.
Wilkepedia describes the term Web 2.0 as being commonly associated with web applications which facilitate interactive information sharing, interoperability, user-centered design and collaboration on the World Wide Web.
Basically it’s social media. Web 2.0 allows the users to interact with other users or to change website content. The Internet has become so widely used by bloggers and other enthusiasts that surfers have really become massively interested in participating.
The bottom line is that surfers are really digging being able to interact with the site owner as well as the other members on the site! You want to talk about building a website for music fans? This is it if I’ve ever seen it! I could also see this as being awesome for somebody interested in starting their own social networking site such as Facebook and Twitter or something of that nature.
Guess who just recently saw this firestorm coming? No it wasn’t me…..bummer! It was Ken Envoy and his extremely ever popular visionary crew over at SiteBuildIt. I can not put into words how much I have learned from this company.
I know I talk about him a lot on this blog but that’s only because of the amount of experience and forethought this man and his people have. They never cease to amaze me!
I don’t currently own a SiteBuildIt site but that’s only because I am the type of person that has to finish one job before I start another. I feel like I have to devote all my time to this site until I am satisfied with what I have accomplished here. I know it may be silly but that’s just me. Anyway you can bet your rear end that when I do feel a complete sense of accomplishment with Modern Day Peasants that I will be building a new site with SiteBuildIt 2.0.
Ken is so on top of this kind of stuff. Even if you’re not ready for Web 2.0 yet you can still sample some of the SiteBuildIt modules here for free.
Best Wishes
What is Website Content? Why is It Still King?
Website content is any means of information that is uploaded to a certain domain or website. It doesn’t matter if we’re referring to images, text, audio, links, logos, buttons, charts, etc. The very first time you publish to your website you have content.
Most of you are probably saying I already knew that, however, I’m willing to bet many people who read this article now and in the future will not know what the term “website content” means. We can’t always assume that everybody knows what we know. This is why content is still king with the major search engines and always will be. The big players such as Google, Yahoo, Bing, MSN and all the rest understand that their job is to get their customer an answer. Not only just an answer but the best answer. Their customer’s are all of us typing words and phrases into search boxes on the Internet when we want to find something. I’m not saying that the search engines won’t throw you a curve from time to time but the fundamental principle of searching won’t. When you type a word or phrase in that search box you are expecting to be taken to a page that has multiple listings of quality information that you can use. This is why Google is the biggest most powerful search engine on the planet. It’s because when you tell them you want to find something on the Internet they go and get exactly what you want. Don’t get me wrong. To truly reap the benefits of highly target organic traffic as well as pay per click you still have to do the other necessary evils depending on which nitche your website category is in. Yes I am again discussing one way back links, on page SEO and alt text and such.
Many webmasters have argued different points over the years as far as what really brings in the traffic. Is it back links or is it great content? The true answers are hidden by the likes of Google, Yahoo and the rest. If they let the world know their exact algorithm it would be duplicated quickly and would hurt their positions as the world’s premier search engines.
So the bottom line is this. If you want a website that will break through to the other side of high flowing dedicated traffic then you need to make sure you comply fully. Do the SEO work, use the proper key wording and tags, create plenty of good strong back links and above all make sure you always have viable and usable content. Know that if you are missing any of those items it will not help your website but instead will hinder it.
Hopefully this will help answer some real questions about website content. Think about what your keyword is and tell your user everything they could possibly need to know about that keyword. The search engines will then reward you well for helping them out by sending you more and more visitors.
Understand this article and you will understand why you always hear the term “Content is Still King.”


